Logo
It was important to begin creating a brand for the program to spread through our social media, Zoom workshops, and additional resources. Camino means path in Spanish, which is relevant to Project CAMINO’s objective. When drafting the logo concepts the idea of a path and guidance was kept in mind.
Merchandise
By working closely with the project coordinators, we were able to produce 2 merchandise lines that contained t-shirts, stickers, water bottles, pins, and tote bags.
Motion Graphics
Outcome
The project coordinators were happy with the outcome, and we took the merchandise to production.
1,094 t-shirts, 10,000 sticker sheets, 350 water bottles, and three table runners were manufactured.
All designs were created by me. The merchandise, besides the table runners, are all being distributed.
Once they are all given away, they will have reached thousands of prospective students.
1,094 t-shirts, 10,000 sticker sheets, 350 water bottles, and three table runners were manufactured.
All designs were created by me. The merchandise, besides the table runners, are all being distributed.
Once they are all given away, they will have reached thousands of prospective students.